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Healthcare Blogs: 7 Tips for Finding Article Topics That Resonate

Perficient Digital Transformation

We’ve written before about how crucial healthcare blogs can be to your organization’s messaging and outreach strategies. However, it’s not enough just to have a blog. But that number may be higher if you’re in a high-competition marketplace or you need to build up your blog content. Let’s walk through them.

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Comparing Large Language Models: Everest Group’s AI LLM Assessment Provides a Powerful Framework for Enterprise Decision-Making | Blog

Everest Group

Selecting the right Large Language Model (LLM) is critical for developing the best-suited generative AI (gen AI) solution. However, choosing an LLM on the number of parameters alone can be a costly mistake as larger size alone doesn’t always equate to better performance. The hype of large language models – is bigger always better?

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Customer Data Platform – The Torchbearer of the Personalization at Scale Movement | Blog

Everest Group

Learn how to achieve personalization at scale in the second blog in our series. . In our previous blog, The Rising Role of Customer Data Platforms in Data-driven Personalization, we explored the factors driving CDP’s fast growth of 25 percent in 2022. Choosing the right CDP. Manage PII (Personally Identifiable Information).

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From Headshakers to Institutionalists: Exploring GBS Change Management Personas | Blog

Everest Group

Our research has identified four change management personas that GBS organizations typically fall under. But finding the right approach for effective execution – from implementation to management and measurement – can be challenging, even for more mature GBS organizations.

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From Headshakers to Institutionalists: Exploring GBS Change Management Personas | Blog

Everest Group

Our research has identified four change management personas that GBS organizations typically fall under. But finding the right approach for effective execution – from implementation to management and measurement – can be challenging, even for more mature GBS organizations.

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GBS Change Management Strategies: Lessons Learned from 60 Leading GBS Organizations | Blog

Everest Group

Read on to learn best practices and key findings from this first-of-its-kind change management research. Insights can also be found in our webinar, Why GBS Change Management is the Key to Added Value and ROI , as Everest Group experts discuss effective change management practices gathered from the research.

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Three CRM Insights to Prepare for the Future of Customer Experience | Blog

Everest Group

In this blog, we share our CRM insights and three recommendations for CRM platform evaluation. According to Everest Group research , the overall CRM market has increased approximately 15% year-over-year, primarily driven by the growth of Salesforce and other SaaS applications of SAP, Microsoft, and Adobe.