AI in marketing: How to leverage this powerful new technology for your next campaign
IBM Services
SEPTEMBER 6, 2023
A recent study by Price Waterhouse Cooper (PwC) estimates that by 2030, artificial intelligence (AI) will generate more than USD 15 trillion for the global economy and boost local economies by as much as 26%. (1) Modern AI marketing solutions help stakeholders ensure that they are getting the most out of their investment in a campaign.
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