Tue.Apr 11, 2023

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Let’s Chat About ChatGPT And CX

Forrester Digital Transformation

It’s hard to avoid the hype that ChatGPT and similar generative AI tools will change everything — including customer experience (CX). But scratch the surface of the click bait headlines about AI and CX and you’ll find that writers have conflated CX with customer service or marketing.

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Stuck on Hiring and Retaining Talented People? Join wegg's wegginar® 4/12/23 For Solutions

The Global Small Business Blog

©2023 Women Entrepreneurs Grow Global®. All rights reserved. Ever wondered how to start a strategic plan that uses employee benefits to retain and engage employees?Understand how key stakeholders support high performing teams? How to take control of the employee benefits process and think outside the box? Then you are ready for Women Entrepreneurs Grow Global's next wegginar®, Wednesday, 4/12/23 at 11 AM CT: "Commit to Hiring and Retaining the Most Talented People.

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Here’s How You Pick The Right Digital Experience For Your Customer

Forrester Digital Transformation

The Problem: Digital Touchpoint Choice Architecture Brands are shaped by the experiences that they provide, and today’s experiences are overwhelmingly digital. As consumers interact with a brand in a multitude of ways (chat, voice, augmented reality, etc.), how does a company decide which digital touchpoints to make available?

Marketing 130
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Agile Product Engineering: Best Practices for ISVs and Startups

comeMakeit

Agile has been touted as the most suitable software development methodology for building today’s digital solutions. Its undeniable success took it to other departments like sales, marketing, HR, and the entire software business methodology. Later, it grew out of the methodology into a mindset, with values that can be imbibed and followed at work and at life in general.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Low Measurement Maturity Remains A Challenge For CX Leaders

Forrester Digital Transformation

How effective are CX measurement programs? To answer this question, we fielded our State Of VoC And CX Measurement Practices Survey among CX professionals responsible for measurement or VoC at their organization.

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Supporting resilience and preventing burnout in nonprofits

McKinsey and Company

The nonprofit sector in Australia faces a high rate of burnout, but employers can reduce the problem by improving workplace mental health and establishing the right support structures.

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More Trending

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The individual health insurance market in 2023

McKinsey and Company

This represents an outsize year for insurer and enrollment growth. More than 3.6 million new consumers entering the market are choosing among an average of 88 plans.

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Do You Use Low Code For Marketing? We Want To Hear From You!

Forrester Digital Transformation

If you’re using low code application development to support marketing we want to hear from you.

Marketing 130
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How IBM invests in opportunities to reach maximum equitable impact

IBM Services

At IBM, we strive each day to achieve our purpose; to be the catalyst that helps makes the world work better. We endeavor to be at the forefront of groundbreaking changes in the industries we serve and the global community at large. None of this would be possible without skilled and talented IBMers. Businesses should make equity in the workplace a priority.

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Resellers: The unseen engine of Indonesian e-commerce

McKinsey and Company

Resellers represent an estimated 85 percent of Indonesia’s online merchants—yet they remain underserved and underresourced by retailers and platforms. What needs to change?

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Global Hiring Guide for Startups

Grow your startup beyond borders and boundaries. Global expansion is the ultimate goal for many startup founders. However, to successfully enter new markets and grow internationally, you need a sound and scalable global recruitment strategy. In this eBook, you’ll discover how you can gain a competitive edge over your business rivals through the latest technology, harnessing global contractors, and using a global employment platform.

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Perficient Chennai’s Women in Tech Celebrates International Women’s Day

Perficient Digital Transformation

March 8 th was an important day at Perficient’s Chennai office. Not only was it International Women’s Day, but it was also the one-year anniversary of the Women in Technology (WiT) Employee Resource Group (ERG) – India. To celebrate this special day, WiT put together a cozy and intimate celebration at the office. Wall of Expressions We organized a “Wall of Expressions”, where colleagues were invited to share their thoughts, emotions, and talents on a display board.

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The McKinsey Crossword: Broadcast Hours | No. 123

McKinsey and Company

Sharpen your problem-solving skills the McKinsey way, with our weekly crossword. Each puzzle is created with the McKinsey audience in mind, and includes a subtle (and sometimes not-so-subtle) business theme for you to find. Answers that are directionally correct may not cut it if you’re looking for a quick win.

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Converting a Uniform Arrayed JSON Response to CSV Format in Postman

Perficient Digital Transformation

The audience for the blog: Before we get into the topic, let’s first just understand the ideal audience and purpose for the engagement: If you want to convert an API response that is in array format and has a consistent structure into CSV format to retrieve it in a console log, this blog is for you. The only limitation is that your array must be uniform.

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Marketing Services: Five Things You Need to Know to Capture Value in the Current Environment | Webinar

Everest Group

Live Webinar Marketing Services: Five Things You Need to Know to Capture Value in the Current Environment April 11, 2023 | 9 a.m. CDT | 10 a.m. EDT | 3 p.m. BST | 7:30 p.m. IST Rapidly evolving customer preferences, geopolitical disruptions, and a demand to do “more with less” have kept marketing teams on their toes throughout 2022. Looking ahead, a change in mindset towards outsourcing could help address near-term problems while driving long-term transformation in the marketing space.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Capital Expenditure Planning, Art and Science

Perficient Digital Transformation

In today’s inflationary business landscape, using funds for Capital Expenditures requires a cautious posture. Optimizing how well capital is planned and allocated is a crucial driver of shareholder value and competitive advantage. It is part art and part science, a complex process to master in the office of finance. The science may be straightforward; however, the art is in navigating politics and competing initiatives.

Finance 64
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IBM’s enduring commitment to environmental leadership

IBM Services

At IBM, we have been working for many years to continually build a more environmentally sustainable future for all. This year is the 33 rd consecutive time in which IBM has publicly reported its environmental performance. Since issuing its first environmental policy over 50 years ago, IBM has been committed to environmental leadership with both concrete goals and demonstrable results.

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Avoiding Client Remediation With RCSA (Part 3 of 3)

Perficient Digital Transformation

In our first blog in this series, Getting Started With Client Remediation (Part 1 of 3) , we discussed how to get a client remediation program started, what levels of an organization should be involved in the client remediation program, and how ultimately positive outcomes, such as lower risks, improved technology, and risk monitoring, may result from a successful client remediation program.

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How our commitment to ethics, trust and transparency is differentiating IBM

IBM Services

Emerging technologies and the rapid development of innovations are raising questions and challenges in today’s marketplace. At IBM, we’ve been bringing new technologies into the world responsibly and with clear purpose for more than a century. And we know that nobody can address these challenges alone. Along with policymakers, researchers, clients and other stakeholders, we proactively seek to understand these changing scenarios and develop technological and policy safeguards.

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Top 7 Global Employment Challenges

The benefits of expanding internationally are endless, especially if you approach it the right way. However, there are pitfalls along the way that can slow down progress. Global expansion brings many opportunities for companies —business growth, brand-building in new markets, and access to diverse talent pools worldwide. However, international growth can come with challenges.

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Agile Product Engineering: Best Practices for ISVs and Startups

comeMakeit

Agile has been touted as the most suitable software development methodology for building today’s digital solutions. Its undeniable success took it to other departments like sales, marketing, HR, and the entire software business methodology. Later, it grew out of the methodology into a mindset, with values that can be imbibed and followed at work and at life in general.

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More Than a Loophole: Delaware Sales Tax and Other Benefits of Incorporation in DE

inDinero

Incorporation is a critical legal matter that impacts more than your company’s tax responsibilities for doing business. From startups to public enterprises, your bottom line is affected by your state of incorporation’s corporate income tax, excise (sales and use) tax, sales tax, physical and economic nexus tax, franchise tax, and gross income tax. Historically, in the U.S., Delaware is considered “the place” to establish your corporate entity as there’s no Delaware sales tax.

Sales 52
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Redefine your business operations with an award-winning service provider

Capgemini

Redefine your business operations with an award-winning service provider Cleveland Sellers 12 Apr 2023 Facebook Twitter Linkedin Capgemini has been recognized as an award-winning service provider for the second consecutive year due to our ability to deliver intelligent, frictionless business operations that drive a higher level of service for shared service organizations.

Service 52
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How to Create a Global Compensation Strategy That Boosts Talent Retention

Velocity Global

Despite the benefits of global hiring and expansion, international companies face several challenges when building a distributed workforce. One key pain point is attracting and retaining top global talent in a competitive hiring environment. To help boost talent retention, employers must have a global compensation strategy that’s not only competitive across borders but remains fair, compliant, and within budget.

Payroll 52
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ABM Success Recipe: Mastering the Crawl, Walk, Run Approach

Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.

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Winning In The Partnership Economy

Zinnov

In the second part of our 2-episode podcast, Avanish Sahai, Board Member, Investor, Mentor for B2B SaaS/ Cloud Computing and Non-profits , talks to Pari Natarajan, CEO, Zinnov about the challenges that companies face when trying to form meaningful partnerships. While the first episode dived into the evolution of partnerships across the business ecosystem, and how the pandemic has indelibly changed the DNA of the alliances’ ecosystem, this episode explores the fundamentals of partnerships and how

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Trust and Safety Services PEAK Matrix® Assessment 2023

Everest Group

Trust and Safety Services PEAK Matrix® Assessment Trust and Safety (T&S) is a rapidly evolving field. With the rise of new content types such as generative AI and the metaverse, enterprises are now faced with newer challenges due to these developments. Today, with rising regulatory scrutiny, enterprises are prioritizing the provision of a safer user experience.

Service 52
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Cost savings vs cost avoidance: What’s the difference?

Obobo

When it comes to controlling costs, the terms “cost saving” and “cost avoidance” are often used interchangeably. But, there is a distinct difference between these two cost-reduction strategies. Cost savings is the practice of reducing expenses; whereas cost avoidance seeks to reduce future or potential expenses. In this article, I will explore the definitions of both, calculations, and highlight a comparison between the two methods including cost savings examples, and how technology can help you

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Becoming Familiar with Third-Party Risk

SIG Speaks

SIG University Certified Third-Party Risk Management Professional (C3PRMP) program graduate Mitchell Gustafson describes why becoming familiar with third-party risk management is so crucial for your business team. All companies rely on a third party, if not multiple. Therefore, it is critical to pick the right ones. Choosing a third party aligned with your company’s third-party risk framework and understanding your company’s overall objective will make your organization more robust and competi

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Global Hiring Guide: Top Emerging Fintech Hubs

The fintech industry is growing exponentially — in the first quarter of 2022, the sector saw a 182 percent increase in tech job growth. However, experts are warning that local candidates to fill those roles may become scarce in certain areas. In fact, according to a report from Korn Ferry, by 2030, more than 85 million jobs could go unfilled across three major industries: telecommunications, manufacturing, and technology.

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Analyst Relations Newsletter Q3 2022: Key Highlights from Custom Research

Everest Group

Case #1: How Everest Group advised a leading engineering services provider on growth strategy in the embedded engineering market This client is a leader in the engineering services market with a strong presence across all key industry verticals. As part of its strategic planning for growth, it identified embedded engineering as a key area of focus and capability building The company sought support from Everest Group to gather deep insights on the market segments, use cases, and any associated o

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5 Best Practices for RPA Talent Management

Auxis

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Zinnov Total Rewards Forum | Compensation Trends Driving New-Age GCCs

Zinnov

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The Power of MuleSoft Integration Architecture: From Business Requirements to Results

Groove Technology

Introduction to MuleSoft Integration With businesses facing ever-increasing competition, staying ahead of the curve requires constant adaptation and innovation. To achieve this, they need an outstanding solution for efficient and effective integration of their applications and systems. But transforming data and connecting data silos is never easy, considering modern IT environments’ complexity and diversity.

Retail 130
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How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.