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Navigating Trust and Data in Healthcare Marketing

Perficient Digital Transformation

In the ever-evolving landscape of healthcare, trust reigns supreme. As consumers increasingly rely on data to inform their decisions, the healthcare industry faces a pressing need to not only meet but exceed expectations. Many healthcare marketers grapple with accessing timely, reliable data to power meaningful campaigns.

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Achieving New Heights in Healthcare Marketing With Salesforce Marketing Cloud Personalization

Perficient Digital Transformation

In December 2022, the Department of Health and Human Services released a bulletin announcing additional compliance requirements for healthcare marketers when it comes to third-party trackers. The guidance lays forth expectations for how healthcare organizations collect data on activities that take place on their website and mobile apps.

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Solving Healthcare Challenges with Digital Health Platforms

Perficient Digital Transformation

To meet clinical, business, and evolving consumer needs, healthcare providers are focused on care delivery that enables innovation in patient engagement, data and analytics, and virtual care.

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A Healthcare Story: Improving Health Plan Buying and Maintenance Processes With Salesforce

Perficient Digital Transformation

Healthcare organizations are addressing the need to innovate by adopting digital health platforms (DHPs). Using Salesforce Health Cloud, we can help address these outcomes by delivering digital experiences at scale with 360-degree patient data, intelligent care collaboration, and personalized end-to-end experiences.

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Salesforce Health Cloud – Summer ’24 Edition: Have you heard of AI?

Perficient Digital Transformation

The latest release from Salesforce brings critical feature improvements for our friends in the Healthcare & Life Sciences (HLS) industry. Built on the world’s #1 AI CRM, Health Cloud is the trusted, connected platform for healthcare. Of course, the hot topic in Tech over the last year has been Artificial Intelligence (AI).

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Perficient Earns Data Cloud Expert Specialization

Perficient Digital Transformation

Salesforce measured and validated our Data Cloud expertise based on the following three attributes: Knowledge of Salesforce Products : measures a partner’s breadth and depth of credentials for each industry and product. Quality Customer Experience: measures the consistency with which partners can deliver exceptional customer success.

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Salesforce: A Growth Mindset for 2024 and Beyond

Perficient Digital Transformation

We bring the global depth, scale, and industry expertise our larger competitors bring, but with the flexibility and collaboration of our smaller competitors. We are poised and ready to make a difference, on our way to becoming the world’s most trusted and sought-after Salesforce practice.