article thumbnail

Flexible Loyalty Technology Solutions Power Profitable Loyalty Programs

Forrester Digital Transformation

In fact, 53% of B2C marketing decision-makers plan to increase their spend on loyalty technology this year. As brands contend with rising media costs, changing consumer behavior, and, for some, lackluster sales results, they continue to invest in consumer loyalty programs and technology solutions to help them engage and retain consumers.

article thumbnail

Democratizing Automation: Harnessing AI with Low-Code Solutions

Amzur

However, traditional automation approaches often require specialized coding skills, lengthy development timelines, and significant costs. A recent McKinsey survey found that 70% of businesses struggle to scale automation efforts due to skill shortages and technical complexity. Low-code platforms are shattering this notion.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

IBM named a Leader in The Forrester Wave™: Digital Process Automation Software, Q4 2023

IBM Services

Forrester Research just released “The Forrester Wave™: Digital Process Automation Software, Q4 2023: The 15 Providers That Matter Most And How They Stack Up” by Craig Le Clair with Glenn O’Donnell, Renee Taylor-Huot, Lok Sze Sung, Audrey Lynch, and Kara Hartig and IBM is proud to be recognized as a Leader.

article thumbnail

Intelligent Process Automation (IPA) Solutions PEAK Matrix® Assessment 2024

Everest Group

Intelligent Process Automation (IPA) Solutions Companies aiming to maintain competitiveness and strength recognize the importance of transitioning to a digital-first business model. Manual processes present numerous challenges, prompting enterprises to seek superior alternatives in digital, automated, and intelligent business practices.

article thumbnail

12 Plays to Kickstart Your Recruitment Process

According to Harvard Business Review, the COVID-19 pandemic exacerbated seismic shifts that were already rocking the talent market. With remote work making white-collar jobs more flexible and talent more mobile, a rebound in hiring meant the race for quality candidates had become even more frantic.

article thumbnail

#1 in Global Cloud Automation Market Share 2 Years in a Row

Automation Anywhere

Automation 360 ™ , our cloud-native, AI-powered Robotic Process Automation (RPA) platform, continues to be the top choice with customers. Automation 360 automates, accelerates, and streamlines business processes across all systems and applications, including SaaS and legacy applications. Get Your Copy of the Report Now.

article thumbnail

Marketing Services PEAK Matrix® Assessment 2024

Everest Group

Marketing Services Advances in technology such as generative AI and Web3, coupled with changing consumer preferences and dynamic macroeconomic conditions, have transformed the marketing landscape. Despite the influx of new entrants in the marketing ecosystem, CX remains the central focus for all stakeholders.