Hackett: Generative AI Will Drive Profound Reductions In SG&A Cost and Staffing — Up to 40% Over the Next Five to Seven Years
The Hackett Group
SEPTEMBER 21, 2023
The analysis considered: the elimination of structured work through hyper-automation; the ability to enable unstructured work by adopting digital assistants; and enhancing interactive work through personalization at scale. The total value potential impact was then calculated by accumulating process components across all SG&A functions.
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