Wed.Dec 07, 2022

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Slowing Global Demand and a Strong Dollar Pushed U.S.A. Goods Exports to a Seven-Month Low

The Global Small Business Blog

©iStock/cbies Slowing global demand and a strong dollar pushed goods exports to a seven-month low, suggesting that trade could be a drag on economic growth this quarter (fourth quarter 2022) if the trend persists. The recent report from the Commerce Department, which followed on the heels of recent upbeat news on the economy ranging from consumer spending, the labor market to the services industry, did not change perceptions that the economy had got off to a solid start in the fourth quarter.

Marketing 195
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‘Tis The Season To Be Messaging

Forrester Digital Transformation

We look at a few ways that retailers can use messaging to support customers through the holidays and beyond.

Retail 246
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What Is Cyber Insurance And How Does It Work?

31 West

Cyberattacks are on the rise at a global level. Some of the biggest companies in the technology space, like Google, Meta, Microsoft, and Dropbox, have either thwarted major security attacks or have fallen victim to data breach issues. Cybercriminals are getting sophisticated with their attacks. Cybersecurity measures are your first line of defense against these attacks.

Insurance 130
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Introduction: Chuck Gahun, Principal Analyst For Content Management And Digital Experience Technology

Forrester Digital Transformation

Competitive business strategy will primarily be driven by an organization’s ability to compete through digital experiences on the digital shelf. It is estimated that more than $500 billion is spent annually to get increased digital shelf visibility every year. The enterprise applications and services that bring these digital experiences to life will become the lifeblood of organizations.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Impact of Rugby on software product development.

comeMakeit

RUGBY and SCRUM HISTORY England 1823, 26-year-old William Web Ellis was bored in a football match held at ‘THE RUGBY SCHOOL’. He played mischief by picking up the ball and started running towards the goalpost. All the players ran to stop him and accidentally a new sport was invented. They called it ‘Rugby football’. SCRUM – The evolution One hundred seventy years later, in 1993, Jeff Sutherland introduced the world to an agile process called SCRUM that can be used for any product development com

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Calling All Healthcare And Life Sciences Companies: Give Yourself The Gift Of Digital Experience Insights This Holiday Season!

Forrester Digital Transformation

Healthcare and life sciences companies: Fill out Forrester’s executive survey in exchange for personalized feedback on your state of digital experiences, as well as key industry benchmarks.

More Trending

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A Customer Obsessed Analyst Joins The Customer Experience Team

Forrester Digital Transformation

I’m pleased to share that on November 1, 2022, I joined Forrester’s Customer Experience (CX) team reporting to Rick Parrish. This group is core to creating Forrester’s Customer Experience service and the CX Leader Success Cycle which guides how CX leaders improve performance and justify greater investment in customer experience. Now, this doesn’t mean that […].

Service 130
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Hiring Employees in Italy: A Guide to Building Your Global Team

Velocity Global

Italy is an attractive market for global entities looking to expand into Europe. After having one of the weakest European economies in the 1950s, the country now has the third-largest economy in the European Union and the eighth-largest GDP in the world. Additionally, one-third of Italy’s workforce is bilingual with Italian and English. However, hiring employees in Italy is complicated and nuanced.

Payroll 98
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What is PHP Used for and It's Importance to Web Development

Bydrec

With the advent of dynamic websites and content management systems, an entirely new set of languages has emerged to support website development. There are many programming languages you can use in web development. PHP stands for "pre HTML programming” and is known as a programming language, as it was designed to extend HTML and not replace it. It’s one of the most popular server-side scripting languages used by CMS developers, forums, eCommerce websites, blog sites and nearly every other website

Design 96
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How retailers in Europe can navigate rising inflation

McKinsey and Company

With inflation at record highs throughout Europe, retailers are under more pressure than ever. Those that act quickly and follow a holistic playbook can be well positioned to thrive.

Retail 93
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Global Hiring Guide for Startups

Grow your startup beyond borders and boundaries. Global expansion is the ultimate goal for many startup founders. However, to successfully enter new markets and grow internationally, you need a sound and scalable global recruitment strategy. In this eBook, you’ll discover how you can gain a competitive edge over your business rivals through the latest technology, harnessing global contractors, and using a global employment platform.

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What Benefits Can a Virtual Assistant Provide for Your Company?

Offshore India Data Entry

A virtual assistant is an important concept that has gained widespread acceptance in recent years. Virtual assistants are an increasingly valuable part of today’s modern workforce because of all they can do to help a business grow. What is a Virtual Assistant? A virtual Assistant (VA) is a highly qualified, experienced, skilled, and knowledgeable person, who remotely provides administrative, accounting, marketing, technical, creative, and personal support to any entrepreneur, business, or

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Building a creator economy

McKinsey and Company

Marc Petit, Vice President of Unreal Engine Ecosystem at Epic Games, is optimistic about the promise of the metaverse, which he says will depend on real-time streaming of interactive, 3D content. An edited version of the conversation from our ‘Value creation in the metaverse’ report follows.

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How Does Having Telehealth Services Make Patients’ Annual Wellness Visit Easier?

Magellan Solutions

Telehealth makes patients’ Annual Wellness Visits easier. How many times have you heard that the Internet has changed the world in big ways? It changed the way you talk to your friends and family and the way you shop. Like many other things, healthcare also changed. Telehealth changed Annual Wellness Visit and how you look up health information and how you talk to your doctor.

Service 75
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Pixels make the picture: A guided tour through the granular world

McKinsey and Company

Our granular dataset offers a dramatically different view of human development around the world, uncovering the true depth and breadth of progress in places previously obscured by country averages.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Update ClaimsIdentity from Okta to Optimizely

Perficient Digital Transformation

We had a project come in for a new Optimizely CMS 12 site, which required SSO integration with Okta. I didn’t have experience setting up SSO with CMS 12, so I started reading documentation, blogs, and forum posts. Most of what I found was for earlier versions of the CMS and not directly applicable anymore. I could not find much online about using Okta for authentication on CMS 12.

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Pixels of Progress: A granular look at human development around the world

McKinsey and Company

Our world is big and complex, but human progress is still about life on the ground, up close and in detail.

Research 145
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Impact of Rugby on software product development.

comeMakeit

RUGBY and SCRUM HISTORY England 1823, 26-year-old William Web Ellis was bored in a football match held at ‘THE RUGBY SCHOOL’ He played mischief by picking up the ball and started running towards the goalpost. All the players ran to stop him and accidentally a new sport was invented. They called it ‘Rugby football’ SCRUM – The evolution One hundred seventy years later, in 1993, Jeff Sutherland introduced the world to an agile process called SCRUM that can be used for

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Romanian consumers in budget squeeze as they adapt to increasing uncertainty

McKinsey and Company

Romania’s consumer confidence is among the lowest in the region. Coupled with historically high inflation and the war in neighboring Ukraine, this lack of confidence is having a significant impact on purchasing habits. McKinsey’s Consumer Sentiment Survey, conducted in November 2022, found Romanians are changing their behavior to adapt to these concerns.

77
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Top 7 Global Employment Challenges

The benefits of expanding internationally are endless, especially if you approach it the right way. However, there are pitfalls along the way that can slow down progress. Global expansion brings many opportunities for companies —business growth, brand-building in new markets, and access to diverse talent pools worldwide. However, international growth can come with challenges.

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Look Out for These Hidden Costs in Outsourcing

NoonDalton

As businesses become more interested in outsourcing’s capacity to lower costs, raise efficiency, and increase productivity, the market for outsourcing is anticipated to reach over $315 billion by 2025. Outsourcing shows absolutely no hint of slowing down as it’s one of the best ways for growing companies to scale up even faster. But are there hidden costs in outsourcing?

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Effective employee resource groups are key to inclusion at work. Here’s how to get them right

McKinsey and Company

By aligning their work with corporate and employee expectations, employee resource groups can help people feel more included in the workplace.

92
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AnimalHouse Fitness case study: Maintain inbox zero with great brand match for social media coverage

Influx

About AnimalHouse Fitness: AnimalHouse Fitness develops innovative fitness solutions to help customers meet wellness goals in an environmentally conscious manner. The brand was founded by two athletes who created MonkeyFeet, the first device that allows you to lift weights with your legs. Influx team setup: 3 dedicated digital agents . US coverage 8 hours/5 days a week.

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Uneven impacts: Australian consumers and inflation

McKinsey and Company

Barely out of the disruptions of COVID-19, the Australian consumer has hit new turbulence in the form of significant inflation, mortgage rate rises, and energy price spikes driven (in part) by unstable geopolitical circumstances.

61
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ABM Success Recipe: Mastering the Crawl, Walk, Run Approach

Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.

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Top five countries to outsource software development

Microsourcing

Outsourcing software development is nothing new. For many years companies have looked beyond their own four walls for partners to help enhance their digital transformations, all the more so in a business environment that sees the International Data Corporation predicting that global spending on such technologies and services will reach an estimated $6.8 trillion between 2020 and 2023 1.

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The execution imperative for European consumer-goods companies

McKinsey and Company

Our latest survey reveals the critical sales and marketing practices that help consumer-goods companies achieve commercial excellence and deliver profitable growth.

Sales 60
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A Global Company’s Guide to Paying an Independent Contractor in the U.K.

Velocity Global

The United Kingdom has a highly skilled, English-speaking workforce that is increasingly taking on self-employment. The number of contractors in the U.K. grew 35% in the past two decades, from 3.2 million in 2000 to 4.3 million in 2022. As foreign businesses expand into this flourishing market to engage contractors, they encounter an important question: How do you securely and compliantly pay flexible talent in the U.K.?

Banking 52
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A miracle of widespread progress: A 20-year journey of health and income

McKinsey and Company

By 2019 3.5 billion people, close to half of the world’s population, lived in microregions with living standards equivalent to the top 21 percent in 2000.

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Global Hiring Guide: Top Emerging Fintech Hubs

The fintech industry is growing exponentially — in the first quarter of 2022, the sector saw a 182 percent increase in tech job growth. However, experts are warning that local candidates to fill those roles may become scarce in certain areas. In fact, according to a report from Korn Ferry, by 2030, more than 85 million jobs could go unfilled across three major industries: telecommunications, manufacturing, and technology.

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Top 5 Stories of the Week: Deloitte’s Cybersecurity Predictions, the True Cost of a Breach, AI’s New Diet | In the News

Everest Group

A new report released this week from Perception Point and Osterman Research found that, on average, companies pay $1,197 per employee each year to address cybersecurity incidents — which can add up quickly the larger an organization is. Sandeep Pattathil, a Senior Analyst at the IT advisory firm, Everest Group, told VentureBeat that a major challenge still ahead will be quantum computing’s algorithmic advances — not speed.

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The last frontier: Development where it is needed most

McKinsey and Company

The number of people in microregions with low health and income fell by three quarters over the past 20 years. Most of the remaining microregions were in sub-Saharan Africa, but progress was substantial there, too.

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Tier-2/3 Cities Account For $36 Billion of IT Exports | In the News

Everest Group

Big cities in India account for the lion’s share of the IT export services business, but tier-2 and tier-3 cities are also slowly morphing into hubs for the global services delivery. US IT research advisory Everest Group’s Locations Insider report has estimated that out of the US$180 billion IT services export revenue, about US$36 billion was supported by tier-2 and tier-3 cities, driven by the need for risk diversification, cost savings, access to the untapped talent pool, and lower market cong

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China times two: The worldwide spread of progress

McKinsey and Company

Among the 2 billion people in microregions that newly achieved high living standards over the past 20 years, 1.1 billion lived in China—and almost a billion more lived in microregions spread across 75 countries.

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How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.