Forrester Digital Transformation
MARCH 17, 2023
Marketing Operations must rationalize revenue technology by removing point solutions to both reduce costs and achieve customer experience goals.
Zinnov
MARCH 17, 2023
As Sheryl Sandberg stepped down from Meta, she left an important message for future generations – “In the future, there will be no female leaders. There will just be leaders.” From successfully building billion-dollar businesses to B2B start-ups and DeepTech start-ups, women founders are blazing a trail in the Indian ecosystem. However, multiple stereotypical myths and biases exist, about the women’s capabilities to found and run tech start-ups and sustain their growth.
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Forrester Digital Transformation
MARCH 17, 2023
It is critical for marketers and customer experience pros to align their respective metrics with shared business metrics. Use customer lifetime value alignment to achieve this.
McKinsey and Company
MARCH 17, 2023
In the face of industry headwinds, pharmacies can work to make the most of their distinct advantages to meet shifting consumer needs.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Forrester Digital Transformation
MARCH 17, 2023
With enterprises migrating to digital business models, there is immense demand on your content teams to produce highly dynamic, engaging and interactive content, while strictly managing spend.
McKinsey and Company
MARCH 17, 2023
Women are well represented in the country’s workforce but are relatively scarce at the top—and that won’t change anytime soon given current promotion trends. Yet companies can act to turn the tide.
Global Sourcing Brief brings together the best content for outsourcing professionals from the widest variety of industry thought leaders.
McKinsey and Company
MARCH 17, 2023
Facing critical staff shortages, state Chief Administrative Officers are moving forward with newly invigorated strategies for attracting and retaining workers.
Forrester Digital Transformation
MARCH 17, 2023
Sadly, the world of AI has moved from ethics washing to ethics squashing. Microsoft recently laid off its entire ethics and society team. The team was responsible for transforming the principles created by Microsoft’s Office of Responsible AI into consistent rules and practices.
Perficient Digital Transformation
MARCH 17, 2023
What is WCAG? Web Content Accessibility Guidelines ( WCAG ) are a set of guidelines developed by the World Wide Web Consortium ( W3C ) to ensure that websites and web content are accessible to all users, regardless of their abilities or disabilities. WCAG provides a comprehensive framework for designing and developing websites that can be accessed and used by people with visual, auditory, physical, and cognitive disabilities.
Forrester Digital Transformation
MARCH 17, 2023
It’s been a week of generative AI showing up in everything, everywhere, all at once. From GPT-4’s arrival, to the announcement of generative AI tools coming to Google Workspace, Microsoft 365, and three major CRM solutions, the AI news cycle just won’t stop.
Advertiser: G-P
Grow your startup beyond borders and boundaries. Global expansion is the ultimate goal for many startup founders. However, to successfully enter new markets and grow internationally, you need a sound and scalable global recruitment strategy. In this eBook, you’ll discover how you can gain a competitive edge over your business rivals through the latest technology, harnessing global contractors, and using a global employment platform.
Perficient Digital Transformation
MARCH 17, 2023
In the Bronx, NY in April of 1998, it was the best of times, and it was the worst of times. The Yankees had won a World Series two seasons prior and had started their 1998 season with their young shortstop, Derek Jeter, on his way to his first All-Star game. The Yankees would win a then-record 114 regular season games and added 11 more in the postseason, sweeping the World Series over the Padres led by Tony Gwynn.
Forrester Digital Transformation
MARCH 17, 2023
Despite heavy investment in tech, many B2B organizations struggle to show related business impact due to implementation, integration and adoption issues. It’s time for revenue technology management to be elevated as a strategic capability to drive sustainable business value from tech.
McKinsey and Company
MARCH 17, 2023
To create and sustain high performance, private equity sponsors must make building distinctive PE CEOs a priority. Here’s how.
SirionLabs
MARCH 17, 2023
When things go wrong, you can almost always look to communication. Of some sort. Either there has been a miscommunication, or a lack of communication and the result isn’t what you had expected. The more I speak with clients about use/adoption of their existing CLM tools, the more I hear “This tool is not working for me!” We find, very often, that it is not the tool that is the problem.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
McKinsey and Company
MARCH 17, 2023
Beware of solving for enterprise multiples instead of value creation.
SirionLabs
MARCH 17, 2023
When things go wrong, you can almost always look to communication. Of some sort. Either there has been a miscommunication, or a lack of communication and the result isn’t what you had expected. The more I speak with clients about use/adoption of their existing CLM tools, the more I hear “This tool is not working for me!” We find, very often, that it is not the tool that is the problem.
Paysquare
MARCH 17, 2023
According to a survey conducted by Harvard Business Review Analytic services, 92% of companies have already entered the global market, and only 8% are yet to do so. Among companies that have already entered the global market, 87% have a global workforce, and only 13% do not. In terms of future plans, 63% of companies with a global workforce plan to expand their global presence, while 37% plan to maintain their current global operations.
inDinero
MARCH 17, 2023
Any business that has employees needs to file a form 941. It’s due to the IRS on a quarterly basis and is part of your responsibility to withhold and remit payroll taxes. You can file for free through the mail, online for a fee through an IRS approved software provider, or have it done for you by a tax services provider. If you’ve got questions about how form 941 works, you’re in the right place.
Advertiser: G-P
The benefits of expanding internationally are endless, especially if you approach it the right way. However, there are pitfalls along the way that can slow down progress. Global expansion brings many opportunities for companies —business growth, brand-building in new markets, and access to diverse talent pools worldwide. However, international growth can come with challenges.
VXI
MARCH 17, 2023
Key takeaways from EITK’s Customer Response Summit 2023 If the last few years have taught us anything, it’s to appreciate human interactions, empathy, and care. While digital technologies continue to take center stage, achieving successful transformation is as much about people and relationships as it is about automation and AI. An organization’s ability to adapt to change, build the business case for investments, and leverage partnerships to get ahead will continue to separate the market winner
Everest Group
MARCH 17, 2023
Managing General Agents (MGAs) and wholesalers are becoming increasingly relevant in the insurance ecosystem due to the unique advantages they have over brokers/agents. With five key transformation levers described in this blog, MGAs can overcome challenges and unlock a wave of unprecedented sustainable growth. Technology and business process services (BPS) providers can help MGSs reduce costs and increase their digitization and automation intensity.
inDinero
MARCH 17, 2023
Any business that has employees needs to file a form 941. It’s due to the IRS on a quarterly basis and is part of your responsibility to withhold and remit payroll taxes. You can file for free through the mail, online for a fee through an IRS approved software provider, or have it done for you by a tax services provider. If you’ve got questions about how form 941 works, you’re in the right place.
SirionLabs
MARCH 17, 2023
When things go wrong, you can almost always look to communication. Of some sort. Either there has been a miscommunication, or a lack of communication and the result isn’t what you had expected. The more I speak with clients about use/adoption of their existing CLM tools, the more I hear “This tool is not working for me!” We find, very often, that it is not the tool that is the problem.
Advertiser: ZoomInfo
Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.
Zinnov
MARCH 17, 2023
In this new episode of the Business Resilience Series, Sandeep Kalra , CEO & Executive Director of Persistent, talks about how software enterprises are coping with recessionary scenarios with Pari Natarajan , CEO, Zinnov. Sandeep and Pari explore how various companies – right from mature companies to nascent start-ups, are making their existing funding work for them.
Everest Group
MARCH 17, 2023
The rise of generative Artificial Intelligence (AI) has been nothing short of a technological revolution. From art to advertising, it has transformed content creation and consumption. As we dive deeper into generative AI, we can’t ignore the elephant in the room: How will it impact enterprise Trust and Safety (T&S) policies and operations?
McKinsey and Company
MARCH 17, 2023
The chief product officer of a Bangkok start-up explains his company’s mission to leverage blockchain innovation for the mothership.
Go4Customer
MARCH 17, 2023
Gamification is the process of applying game design elements and principles to non-game contexts, such as education, healthcare, marketing, and workplace productivity. The goal of gamification is to increase user engagement, motivation, and learning by making the experience more enjoyable, rewarding, and interactive. The method has been quite consequential in drawing more customer engagement toward the brand.
Advertiser: G-P
The fintech industry is growing exponentially — in the first quarter of 2022, the sector saw a 182 percent increase in tech job growth. However, experts are warning that local candidates to fill those roles may become scarce in certain areas. In fact, according to a report from Korn Ferry, by 2030, more than 85 million jobs could go unfilled across three major industries: telecommunications, manufacturing, and technology.
Zinnov
MARCH 17, 2023
The rise of AI will encourage workers to be more creative – making it that much harder to be the kind of person that nobody wants to work with.
Everest Group
MARCH 17, 2023
Detection and Response LEARN MORE ABOUT OUR PRICING SERVICES
Zinnov
MARCH 17, 2023
Many will come, and many have gone, but OpenAI’s phenomenon called ChatGPT will be remembered as a one-of-its-kind.
Everest Group
MARCH 17, 2023
Evergreen Services LEARN MORE ABOUT OUR PRICING SERVICES
Advertiser: ZoomInfo
One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.
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