Zinnov

SEPTEMBER 5, 2022

Geo Expansion: Out of the 2000+ customers Celonis has globally, roughly 45% of them are from the European market, while 35% belong to the North American market. Celonis is looking to enter and establish itself into the growing USD 2.8Bn opportunity that is the APAC market, and build a strong customer base there.

Automation 59

Automation Banking Supply Chain Management Right-Sizing 59

Zinnov

SEPTEMBER 5, 2022

Geo Expansion: Out of the 2000+ customers Celonis has globally, roughly 45% of them are from the European market, while 35% belong to the North American market. Celonis is looking to enter and establish itself into the growing USD 2.8Bn opportunity that is the APAC market, and build a strong customer base there.

Automation 52

Automation Banking Supply Chain Management Right-Sizing 52

Zinnov

SEPTEMBER 29, 2021

Lack of comprehensive geo coverage: BP lacks holistic coverage across geographies, with bulk of its revenue (more than 85%) coming from Europe and North America. There is minimal focus on growth markets of APAC. This is definitely cause of concern given the intense and cut-throat competition within the Automation space.

Automation 52

Automation Sales Robotics Process Automation Analytics 52