digital 
The Global Small Business Blog
DECEMBER 13, 2023
©iStock/guirong hao Apurva Palnitkar, Senior Director Marketing, GoDaddy India says that in today's technology-driven world, the adoption of digital tools and strategies has become paramount for small businesses seeking to thrive and expand their presence beyond local boundaries.
Forrester Digital Transformation
OCTOBER 13, 2022
There’s no one-size-fits-all approach to digital team org structure. Instead, digital leaders should align to three critical capabilities as they build out their organizational structure.
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Forrester Digital Transformation
JUNE 26, 2022
As the next era of digital unfolds, consumer expectations will continue to evolve, creating more demand than ever for high-quality, seamless digital experiences. In response, businesses need to accelerate their shift to digital business.
Forrester Digital Transformation
FEBRUARY 16, 2023
trillion and an accessible digital storefront gives you access to this market. One way to do this is through making your company’s websites and mobile apps more accessible. Annually, the disability community has a disposable income of $1.9
Advertiser: ZoomInfo
In 2022, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses. To succeed, you must change the way you conceive and build new products as a digital business. Download the report today to discover more!
Forrester Digital Transformation
FEBRUARY 6, 2023
Digital transformations are notoriously hard. In Forrester's Business And Technology Services Survey, 2022, nearly all services decision-makers have or anticipate challenges in executing their digital transformation.
Forrester Digital Transformation
FEBRUARY 9, 2023
The world of money is changing, and India has made impressive progress toward innovations in digital payments. India’s central bank, Reserve Bank of India (RBI), is now focusing on Central Bank Digital Currency (CBDC). Things have been a little hazy around the use of cryptocurrencies in India.
Advertiser: ZoomInfo
Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment. With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks.
Advertiser: ZoomInfo
By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return.
Advertiser: ZoomInfo
The digital age has brought about increased investment in data quality solutions. 64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. Businesses are realizing that it isn’t just about the volume of data they have available; it’s about the accuracy of information.
Advertiser: ZoomInfo
The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. It’s no secret, only 13% of salespeople are satisfied with their CRM.
Advertiser: G-P
Digital nomads are increasing in numbers — and are set to rise even more post-pandemic. In this guide, you’ll discover the key factors to consider before hiring digital nomads, as well as recommended locations that offer tailored visa programs. What companies should consider before hiring digital nomads.
Speaker: Hannah Testani, CEO of Intelligent Audit
The digital transformation of supply chains has already begun, so join us for this exclusive webinar to learn how to improve your company’s bottom line and, ultimately, your end customer experience. Hannah Testani will teach us more about: How technology will transform and digitize the supply chain and what impacts we’ll see going forward.
Advertiser: ZoomInfo
Entering a new demand gen position in a volatile market is nerve-wracking. All eyes are on you to make an impact — fast. That’s where your data comes in. In demand generation, data is essential for knowing who you should target and how.
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