Tuesday, May 03, 2022

Turning An E-commerce Accelerator Into a Billion-Dollar Business

©iStock/metamorworks
Serial entrepreneur Somdutta Singh aimed to carve out a profession of her liking. Born to doctor parents from Kolkata, the first-generation entrepreneur has launched several ventures over the years.

“At a very early age, I had decided this was not the life and future I would want for myself. I wanted freedom of choice. I wanted to travel the world and have a better work-life balance. I was determined to break tradition and chase my dreams," say Somdutta.

Her latest startup, Assiduus Global Inc.an AI-powered cross-border ecommerce accelerator — helps direct-to-consumer (D2C) brands launch, scale, and grow across ecommerce marketplaces and geographies by enabling their digital commerce through end-to-end distribution and supply chain management.

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