Sat.Apr 16, 2022 - Fri.Apr 22, 2022

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De-globalization Might Lead to a Different Globalization

The Global Small Business Blog

©iStock/metamorworks De-globalization, which is a retreat from Western-designed globalization, did not begin during the pandemic or during the Russian war on Ukraine. This process had its origins in the Great Recession of 2007-09. Up to now, there has been no choice apart from the largely Western-driven globalization. But some countries are using technology to regain their independence.

Design 254
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You’re Probably Greenwashing, But You Don’t Know It

Forrester Digital Transformation

Alongside the COP26 Conference, many businesses communicated their green pledge and how much they are acting to protect the environment. Expect more of this to happen this week, with Earth Day falling on Friday, April 22 — and get ready to see many brands accused of greenwashing. Greenwashing — when a business is perceived to […].

Marketing 246
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Top 7 Benefits of Working with Remote Developers

Groove Technology

Hiring the right software developer for your company’s needs can be difficult at times. However, hunting for candidates globally and working with them remotely may be the perfect answer. A remote developer, also known as a freelancer, works remotely around the globe and has several options for whomever they want to take a job with. It is now in high demand throughout the world to hire remote developers, and a company may even consider working with a skilled and energetic remote developer who ful

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The 5 Most Important KPIs and Metrics for Customer Experience

31 West

There are a lot of important metrics and KPIs (key performance indicators) that can help businesses figure out how trustworthy they are to their customers. To figure out how happy customers are with a company and how many people have had a good experience with them, it is important to use the most well-known and standard CX metrics. There are several metrics available and it is always difficult to choose the right ones.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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The Permanence of Remote Work

The Global Small Business Blog

©iStock/fulltimetraveller Deloitte's analysis through its Global State of the Consumer Tracker strongly suggests the shift to remote work will outlive the pandemic. Globally, half of all employed adults (53%) say they can do their job remotely. Among them, working from home represents most of the typical work week—an average of 2.7 days. In Canada, Australia, the United Kingdom, and the United States, people are spending closer to three or four days a week working from home.

Jobbing 187
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Two Steps To Reduce Your Carbon Footprint With Smart Devices, IoT, And A Bit Of Patience 

Forrester Digital Transformation

Earth Day is Upon Us! Earth Day is this Friday, April 22nd. As such, I wanted to take a break from my normal IT service management/knowledge management cover to discuss my own journey to reduce my carbon footprint using smart technologies: I have lived in California for over 20 years, and every month I get […].

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Hybrid work: Making it fit with your diversity, equity, and inclusion strategy

McKinsey and Company

New research details what empowered employees love about hybrid work models and the risks to diversity, equity, and inclusion if managers get the evolving flexible workplace wrong.

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Grain Importing Nations Are Hurting From Rising Freight Rates

The Global Small Business Blog

©iStock/darksite Trade flows of grains are undergoing significant shifts. The war in Ukraine will put further pressure on grain-importing countries in Africa and Asia as a reduced number of vessels for delivering cargoes drives up shipping rates, according to the head of the International Chamber of Shipping. In addition to the situation in Ukraine, freight rates are also being affected by China’s efforts to battle the spread of Covid-19.

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Get Help With Digital Accessibility: Tips For Selecting An Accessibility Partner

Forrester Digital Transformation

Over the last two years, digital accessibility quickly became a business priority. Forrester has seen a significant increase in inquiries related to accessibility, and more companies are hiring accessibility specialists — an encouraging signal that companies are making investments in this space. This increase is partly driven by the pandemic, which elevated the importance of […].

Design 245
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An outsourcing project to build an online shopping app for a supermarket

Groove Technology

Customer. Our customer is a supermarket in Australia. Challenge. The supermarket was expanding their online sales and wanted to build an application for online shopping. They started everything from scratch and lacked a professional technical team. Therefore, they wanted to outsource a full team from Groove Technology to help them build an online shopping app.

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Global Hiring Guide for Startups

Grow your startup beyond borders and boundaries. Global expansion is the ultimate goal for many startup founders. However, to successfully enter new markets and grow internationally, you need a sound and scalable global recruitment strategy. In this eBook, you’ll discover how you can gain a competitive edge over your business rivals through the latest technology, harnessing global contractors, and using a global employment platform.

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US manufacturing: The next frontier for sustainable, inclusive growth

McKinsey and Company

US manufacturing has an outsize impact on the nation’s economy. How can business leaders harness innovation to revitalize the manufacturing sector and drive inclusive economic growth?

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What Worries You Most About the Direction of America?

The Global Small Business Blog

©iStock/Vitalii Petrushenko Last week Conor Friedersdork, a California-based staff writer at The Atlantic , where he focuses on politics and national affairs, and the author of the Up for Debate newsletter , asked readers, “What worries you most about the direction of the country [America]?” Here's what 12 readers said on where America is going wrong.

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What Kind of B2B Marketing Sandwich Will You Make?

Forrester Digital Transformation

What Kind of B2B Marketing Sandwich Will You Make? While definitions vary, the modern, Western world concept of a sandwich is two slices of bread with filling in between. When analyzing a survey question from Forrester’s 2022 Global Marketing Survey (during lunch), it became apparent that high growth (>20% increase in annual revenue) companies and […].

Marketing 238
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People of Perficient: Meet Marc Mullins, Senior Solutions Architect

Perficient Digital Transformation

Perficient promotes a culture of giving, collaboration, and excellence. Marc Mullins, senior solutions architect, is a great example of all three of these values. I recently sat down with him to discuss how he came to work for our global digital consultancy, and what about the culture keeps him motivated to stay and do his best work for our healthcare clients.

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The 2023 Supply Chain Crystal Ball: Challenges and Solutions

Speaker: Olivia Montgomery, Associate Principal Supply Chain Analyst

Curious to know how your peers are navigating ongoing disruption? The supply chain management techniques that dominated the last 30 years are no longer supporting consumer behavior or logistics and manufacturing capabilities. So what’s working now? What should your plans for 2023 include? By researching the supply chain challenges and solutions that businesses – especially small and midsize businesses – are currently experiencing, we’ve learned what’s working and what’s not.

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Chemicals and capital markets: Growing sustainably

McKinsey and Company

Green chemicals—those with a low-carbon product portfolio or a higher exposure to end markets supporting sustainability—are being rewarded by capital markets and safeguarding future cash flow.

Marketing 114
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I've Never Been a Social Bunny

The Global Small Business Blog

©2022 Laurel J. Delaney. All rights reserved. "I've never been a social bunny. I thrive on work." – Michelle Ryan.

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The Quantum Physics Of Future-Ready B2B Content

Forrester Digital Transformation

Advances in AI, automation, and analytics paired with growing expectations from audiences will fundamentally change the way we think about content and how it’s used.

Analytics 239
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Celebrating International Women’s Month with Female Manufacturing Leaders

Perficient Digital Transformation

Recently, in honor of International Women’s Month, Perficient hosted a roundtable “Mastering Manufacturing with Experts”, with female manufacturing experts to discuss top trends in the manufacturing industry. Our panelists included Megan Glasow – Director, Salesforce Solution Delivery at Perficient, and speakers from two Perficient Salesforce clients: Melissa Busen – Director of Digital Product Management at Caterpillar; and Elizabeth Barry – Sr.

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Building A Superstar Global Workforce: What We Aren’t Talking About Enough

Companies are turning inclusive by breaking conventional hiring practices and expanding their talent pools. But there are important questions that still are not being addressed. Read this eBook to understand how taking the following seriously can help you build a superstar global workforce: The importance of the new-age manager. Maintaining social capital.

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How to Provide an Excellent Customer Experience Through Customer Support Outsourcing

NoonDalton

The sum of an individual’s encounters with your company and brand, from awareness to purchase and beyond, is referred to as the “customer experience.” Every connection or touchpoint will have an impact on whether or not they buy, how much they buy, how often they buy, and whether or not they tell their friends to buy. So, why would you outsource any portion of your customer support to another company when so much is on the line?

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Today in Global Small Business: What You Didn't Know About Easter

The Global Small Business Blog

©iStock/romrodinka What's affecting me, my clients, my colleagues and other global small business owners: The cotton-tailed creature that leaves us chocolate and eggs ( Easter ) has a longer tale. 14 best books of the year according to BBC culture critics. How Easter became a holiday of symbolism. Quote of the week: “Easter is meant to be a symbol of hope, renewal, and new life." – Janine di Giovanni Google opens its first retail store in New York City this summer (2022).

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Sales Leaders Can Improve Sales Productivity By Focusing On Four Wellness Steps

Forrester Digital Transformation

Sales leaders want to continuously improve sales productivity. What many may not realize is that high seller engagement and wellness directly correlate with higher productivity. However, evidence from Forrester’s Q3 2020 US Future Of Work Survey shows that B2B sellers feel fatigued, less engaged, and more frustrated at work compared with other B2B professionals.

Sales 221
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Brent Teiken Recognized by Modern Healthcare for Excellence in Governance at Sanford Health

Perficient Digital Transformation

Brent Teiken, general manager of Salesforce at Perficient, was recognized for his contributions on the Board of Trustees at Sanford Health. Modern Healthcare Magazine named Brent as a 2022 honoree of their Excellence in Governance program for his achievements in promoting diversity and successfully navigating various challenges. We discussed his key to success for overcoming these challenges and how Sanford has prioritized DE&I in healthcare.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Global Payroll Week: Celebrating Payroll Professionals Around the World

Immedus

As a proud sponsor of Global Payroll Week , Immedis is keen to shine a spotlight on what Global Payroll Week means and show our support for the payroll profession. The Global Payroll Management Institute (GPMI) has designed an incredible agenda to promote payroll professionals’ continued education and training. If this is your first Global Payroll Week, here’s a little background.

Payroll 98
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Creating a data-powered culture

Capgemini

Data provides answers, but people drive change. “Culture eats strategy for breakfast.” The famous quote by Peter Drucker is a perfect call out here as no matter how detailed and solid your data-powered vision and strategy are if the people executing it don’t nurture the data culture then your journey is likely to fail. Becoming a data-driven organization isn’t just about data or technology, it is about transforming the way decisions are made based on deep analysis of facts rather than intu

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Technology Is Not Neutral

Forrester Digital Transformation

Responsible and ethical tech practices start with the premise that technology is not neutral—and that represents a significant shift in thinking in the tech industry.

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Our Experts Share Their Insights On DE&I in Healthcare

Perficient Digital Transformation

It took a pandemic to spotlight the reality simmering within U.S. communities and around the globe: sadly, health is often bound to social determinants like ethnicity, gender, zip codes, and ability status. Many health systems have accelerated momentum around diversity, equity, and inclusion programs, installing DE&I officers or, at minimum, zealously publishing equity statements.

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Top 7 Global Employment Challenges

The benefits of expanding internationally are endless, especially if you approach it the right way. However, there are pitfalls along the way that can slow down progress. Global expansion brings many opportunities for companies —business growth, brand-building in new markets, and access to diverse talent pools worldwide. However, international growth can come with challenges.

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The Industry Highlights - ServiceNow San Diego

V-Soft Consulting

ServiceNow has been transforming industries and assisting business enterprises in achieving success. ServiceNow continuously works towards bringing better solutions for enterprises worldwide by updating their existing products. ServiceNow San Diego is now available with essential updates which will improve productivity and accelerate the digital transformation of enterprises.

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The Talent Checklist: How to Attract Top Tech Talent

Globalization Partners

Mass talent exodus – it’s a theme that’s dominated headlines and made even the most established companies sweat. In 2020, LinkedIn predicted that Asia-Pacific (APAC) would face a labor shortage of 12.3 million workers — a number estimated to rise to 47 million by the following decade. Today, the war for tech talent is fiercer as companies scavenge for top candidates to fill software and information technology roles – a need brought on by the limitless pace of digitization.

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Marketers: Technology May Make Your Job Obsolete; Now Here’s The Good News

Forrester Digital Transformation

Automation, artificial intelligence (AI), and analytics are eating into marketers' roles. But with that change comes opportunity.

Jobbing 246
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Unlocking the power of AI with data management

Capgemini

This article first appeared on Capgemini’s Data-powered Innovation Review | Wave 3. Written by: Jitesh Ghai. Chief Product Officer. Informatica. In today’s data-driven economy, artificial intelligence (AI) and machine learning (ML) are powering digital transformation in every industry around the world. According to a 2021 World Economic Forum report , more than 80 percent of CEOs say the pandemic has accelerated digital transformation.

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A Deep Dive Into Supply Chain Strategy: Why Yours Isn't Working

Speaker: Michelle Meyer, Founder and CEO of MatterProviders

Michelle Meyer is the Founder and CEO of MatterProviders, and a supply chain professional of over 30 years. Fortunately, she's here to walk you through the future of supply chain strategy and why your current approach is probably not working. In this exclusive webinar, she will explore ways to develop and perfect your new, innovative supply chain design in this post-pandemic era of economic uncertainty.