Wed.Oct 27, 2021

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The Three Principles of Sustainable Transformation

Forrester Digital Transformation

Becoming an environmentally, socially, and economically sustainable business demands a profound and fundamental change. Like digital transformation before it, you can’t just bolt it on. Traditional firms willing to start their multiyear transformation journey toward sustainability must embrace the three principles of sustainable transformation.

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How Digital Marketplaces Can Help Local Economies (TED Talk)

The Global Small Business Blog

©iStock/jetcityimage The growth of digital marketplaces like Uber, Airbnb and Amazon can sometimes threaten local businesses such as taxis, hotels and retail shops by taking away jobs or reducing income to the community. But it doesn't have to be this way, says strategy consultant Amane Dannouni. Listen to his Ted talk.

Retail 197
professionals

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Predictions 2022: Cloud Computing Reloaded

Forrester Digital Transformation

In 2022, we'll see a shift to modern application development and industry-specific clouds that will shake up the cloud service provider market. Learn more in our 2022 predictions for cloud computing.

Marketing 245
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Solving the net-zero equation: Nine requirements for a more orderly transition

McKinsey and Company

Net-zero commitments are rising, but the net-zero equation is not yet solved. This can only change if nine interdependent requirements are met with singular resolve, unity, and ingenuity.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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CX Predictions 2022: The Year Of The Grand Pivot

Forrester Digital Transformation

Continued supply chain disruption, the “Great Resignation,” and increasing customer expectations will push brands to reevaluate their approach to customer experience in 2022.

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What is human augmentation and what does it mean for industry?

Airswift

Source: Frame Stock Footage/Shutterstock. Investment in human augmentation technology is growing fast. It is unanimous: we are in the middle of a new revolution in the technology industry. Apparently, the human augmentation market will be worth approximately 400 billion dollars by 2027, according to Report Ocean. And that shows a huge increase since 2020.

Sourcing 115

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Velocity Global adds DJ Matt Cassidy as Dance Floor Director

Velocity Global

DENVER, October 27, 2021 —. Cassidy responsible for vibe creation for growing global team. Cassidy to play company’s annual party this week in his hometown of Denver. Cassidy featured in lineup for Icelantic’s Winter on the Rocks in January. Velocity Global officially named DJ Matt Cassidy as Dance Floor Director as the company makes final preparations for its annual party this week.

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Values-Motivated Consumers Make Up 18% Of The US Buying Population

Forrester Digital Transformation

Most marketers have questions about navigating social values: Is the growing chorus in favor of brand activism the signal or merely noise? How should brands respond? To answer these questions, we built an analytical model to identify the values-motivated consumer Social values permeate the consumer-brand conversation, but they do not always shape consumer action.

Analytics 130
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Resilience: The whole-company fitness challenge

McKinsey and Company

To build resilience in volatile markets, most companies will need to change across the full span of their operations.

Marketing 138
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Operational Excellence Applies To All Firms Embracing Sustainability But Especially Industrial Firms

Forrester Digital Transformation

All firms are evolving their sustainability initiatives to address Forrester’s five-level sustainability maturity model. However, many manufacturing firms spanning various industrial markets, including primary production, product manufacturing, pharmaceuticals and medical equipment, chemicals, and oil and gas, are proactively addressing sustainability initiatives to address operational priorities.

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Global Hiring Guide for Startups

Grow your startup beyond borders and boundaries. Global expansion is the ultimate goal for many startup founders. However, to successfully enter new markets and grow internationally, you need a sound and scalable global recruitment strategy. In this eBook, you’ll discover how you can gain a competitive edge over your business rivals through the latest technology, harnessing global contractors, and using a global employment platform.

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Customer lifetime value: The customer compass

McKinsey and Company

Through targeted investments, companies can identify their most valuable customers in three steps and secure their loyalty long term.

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Social Media Users Interact With Friends And Family More Than Brands

Forrester Digital Transformation

Yesterday we published the annual refresh of our Forrester social consumer segmentation. In 2021, consumers that use social media at least weekly (the heaviest users that we survey) overwhelmingly prefer to interact with friends/family over brands/companies and influencers on social media. The real question for brands is: “Does my target audience want to interact with […].

Marketing 130
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Knowledge management software tools | MicroSourcing

Microsourcing

John F. Kennedy once declared that knowledge is power. That being the case, we can only imagine how much the fallen U.S. President would have relished the relatively modern concept of knowledge management (KM). While knowledge has long been valued and shared by humans – consider cave art – the past few decades has seen organizations embrace a formal approach to creating, capturing, storing and distributing information in a bid to benefit their employees and other stakeholders.

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Predictions 2022: Weary Consumers Seek Immediate Happiness And Comfort

Forrester Digital Transformation

In 2022, consumers will continue testing new ways to fulfill their needs with an eye towards long-tail pandemic disruption. In the process, their new behaviors will create new economies.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Top Tips for Finding Programmers

Bydrec

When you're looking for a programmer, it can be hard to find the right one. You might have weeks or even months of searching ahead of your schedule- and that is if they are available at all! Luckily we've compiled some tips in order to make this process go faster, so let's take a look at how you can find a programmer through Bydrec quickly!

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Cloud Doesn’t Obliterate Specialized Compute, It Enables It

Forrester Digital Transformation

Compute is getting more standardized, right? The answer is actually “yes and no”. Although standardized computing via public cloud platforms is growing – so is the list of specialized compute readily available for consumption on these same platforms. Once again, cloud is lowering the barrier to entry by providing easy and on-demand access to these […].

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Job Satisfaction: An Award-Winning BPO Company’s Secrets

VXI

Job Satisfaction should be the employers’ number one priority, but unfortunately, not all attain this objective. One might think that the COVID-19 pandemic only made employee satisfaction worse, but recent job satisfaction figures reveal that employees are happier now than even before the pandemic. According to a recent study, American workers are moderately happier with their job this year, based on the improved Workplace Happiness Index (73 out of 100) that is up from 71 last year.

Jobbing 98
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Taming The Supply Chain Tiger – Practical Measures To Mitigate Logistics Congestion

Forrester Digital Transformation

In a recent blog my colleague Alla Valente described the increased risk of late shipments in complex interconnected supply chains. As she pointed out any element may fail as a result of random events such as strikes or earthquakes. Project managers following critical chain methodology build project ‘buffers’ to absorb random shock. But in logistics […].

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Top 7 Global Employment Challenges

The benefits of expanding internationally are endless, especially if you approach it the right way. However, there are pitfalls along the way that can slow down progress. Global expansion brings many opportunities for companies —business growth, brand-building in new markets, and access to diverse talent pools worldwide. However, international growth can come with challenges.

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Declutter (Content) Before You Move

Perficient Digital Transformation

Earlier this year, my wife and I moved into a new home here in Charlotte. Before we moved, we made a concerted effort to spend time cleaning out and decluttering things that we had accumulated over the years but no longer wanted or needed to keep. Having moved several times as an adult, I can’t tell you how many times I’ve moved the same boxes from house to house (some of those boxes haven’t been opened or unpacked in years!).

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Digitally native brands: Born digital, but ready to take on the world

McKinsey and Company

By applying the right criteria, investors can identify digitally native brands with the potential to outperform.

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Do Outsourcing Companies Outsource?

NoonDalton

Here’s a question we get asked all the time: Do outsourcing companies outsource? . Since this is our primary service offering, it seems fitting that we should be firm believers in the concept. It would be a little hypocritical of us to peddle a product we hadn’t tried ourselves. . Outsourcing is a fantastic strategy to assist any company as it grows through its many stages.

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Why do we serve high-emissions companies? Because that is where the emissions are.

McKinsey and Company

With the COP26 climate change conference on the horizon, should McKinsey be working with companies whose operations add considerable amounts of greenhouse gases to the atmosphere? That’s a fair question. And to give away the punchline upfront—our answer is yes.

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ABM Success Recipe: Mastering the Crawl, Walk, Run Approach

Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.

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Basque: Europe’s Oldest and Most Unique Language

Akorbi

The Basque language, also known as Euskara, is still spoken in the Basque region of Europe. The Basque region is located near the Pyrenees Mountains and consists of areas of northern Spain and southwestern France. It is known for its rich culture. . Though the Basque language went through many trials and faced near-extinction, it is common today in the region and can be heard spoken aloud as well as on television and newspapers.

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Imagine the Possibilities for Office Automation

Automation Anywhere

One day in the office… Let’s say I'm a marketing executive at a tech company. It's early morning, and I'm walking into my office. My assistant, J, greets me: J: Good morning, sir. Please respond to our partner. I've put his request on top of your inbox and drafted my suggestions. S: Thank you, J. What's the plan for today? J: You have ten meetings: one with Frank [our manager], and one with Peter, the new engineering VP, one with Helen Edwards [our top customer], the field team, and the marketin

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The Importance of User Groups

Perficient Digital Transformation

Kurt Mayer, CPM Solutions Architect at Perficient, shares his thoughts on the value of User Groups and his experience with the ODTUG Oracle User Group. Can I bend your ear for a moment? I want to talk to you about the importance of User Groups in today’s business environment, which has found companies experiencing the need to undergo sweeping, rapid changes.

Jobbing 72
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Trusted technology platforms enable financial sector support of sustainability goals

IBM Services

Public and private sectors need to accelerate their investment in climate resilient and sustainable infrastructure to meet articulated sustainability goals. To support those public and private organizations, the finance sector needs to manage organizations’ financial investment and risk assessments through collaborative, secure, trusted data and technology platforms. .

Finance 59
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Global Hiring Guide: Top Emerging Fintech Hubs

The fintech industry is growing exponentially — in the first quarter of 2022, the sector saw a 182 percent increase in tech job growth. However, experts are warning that local candidates to fill those roles may become scarce in certain areas. In fact, according to a report from Korn Ferry, by 2030, more than 85 million jobs could go unfilled across three major industries: telecommunications, manufacturing, and technology.

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Future of Work – The Arrival Of The Hybrid Digital Workplace

Zinnov

Nikhil Kulkarni, Principal, Zinnov; Bhawna Bhardwaj, Project Lead, Zinnov. The past couple of years have seen companies experimenting with different work policies and employees experimenting with how they would be able to maintain a healthy work-life balance. The new normal is here to stay and we all must build our lives around that fact. While companies and employees were earlier contemplating about how they would shift to a completely remote model, they are now assessing the feasibility of a h

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4 Things CFOs Love About Paying Suppliers Electronically

IPS

Paying more suppliers electronically has moved up on the accounts payable department’s agenda.

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Twelve insights for an inclusive economic recovery for New York City

McKinsey and Company

A robust recovery for the United States’ largest city is a recovery for all New Yorkers, especially its most vulnerable.

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Choosing Quality Phone Answering Services for Your Business

Magellan Solutions

How To Choose a Good Phone Answering Service Provider. Phone answering services are vital to any business in more ways than one. Serving as the frontline of your business, a good phone answering service can drastically improve your business operations and customer support. Convenient and cost-effective, outsourcing services provide quality service specifically designed to a certain area; this saves business owners time and work, which they can channel to other areas that need focus.

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How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.