Sat.May 20, 2023

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Why Did Salesforce Acquire MuleSoft?

Groove Technology

Introduction In March 2018, Salesforce, the world’s leading customer relationship management (CRM) software company, announced its acquisition of MuleSoft, a provider of application programming interface (API) development and integration platform. The $6.5 billion deal was one of the largest acquisitions in the tech industry that year. In this article, we will explore the reasons behind Salesforce’s decision to acquire MuleSoft and the impact it has had on both companies.

Software 130
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The Pain of Honest Evaluations

Perficient Digital Transformation

People are funny. We reason with ourselves that we want the truth, but we prove time and again that we prefer being lied to. If your gut reaction to that statement is defiance, there is a strong chance that you’re lying to yourself about your own emotions. This article isn’t about the psychology of our rational versus emotional processing, but I mention it because we must be aware of this as we set out to provide and receive honest evaluations between ourselves, our team members, and business pa

Design 111
professionals

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Retail Transformed – The Experience is Everything

Anexa

Research suggests that a full 66% of consumers will abandon a brand unless their experience is personalized. This means that brands must do more with less while meeting soaring customer expectations, and that the future is bright for businesses that have a sharp, forward-thinking plan for providing a highly personalized customer journey without sacrificing data safety and privacy.

Retail 52
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How Real-time Call Analysis & Agent Assistant with Speech Analysis Solution Unlocks Results

Raya Contact Center

Self-service Virtual Agents RAYA CX is a leading global outsourcer that provides exceptional customer experience solutions to various industries. To further enhance its customer service capabilities, RAYA CX has implemented a real-time call analysis & agent assistant system with speech analysis called RCX Pulse. This cutting-edge solution helps RAYA CX monitor and analyze customer calls in real time, providing valuable insights and assisting agents in delivering outstanding customer experien

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How Real-time Call Analysis & Agent Assistant with Speech Analysis Solution Unlocks Results

Raya Contact Center

Self-service Virtual Agents RAYA CX is a leading global outsourcer that provides exceptional customer experience solutions to various industries. To further enhance its customer service capabilities, RAYA CX has implemented a real-time call analysis & agent assistant system with speech analysis called RCX Pulse. This cutting-edge solution helps RAYA CX monitor and analyze customer calls in real time, providing valuable insights and assisting agents in delivering outstanding customer experien