Monday, October 17, 2022

Today in Global Small Business: Talk Sells, Especially on Social Shopping

©iStock/RedVector
What's affecting me, my clients, my colleagues and other global small business owners:

  • Two billion people made a purchase on social media last year. That’s two-thirds of all social media users around the globe. Some predict the current $492 billion global social commerce market will become a $1.2 trillion industry by 2025.  Talk sells.
  • Quote of the week: “The great thing about social media was how it gave a voice to voiceless people." – Jon Ronson
  • The secret behind Apple's simple yet effective global marketing strategy.
  • As the pandemic continues to show signs of decline, the global educational landscape also continues to change. Educational institutions are increasingly realizing the need to market their brand just like any other business. Learn how to do it.
  • How a female venture capitalist is creating billions in a new world of work beyond the office.
  • Hooray!  Chuck E. Cheese makes a big international push.  Finally.

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